# Discount depth in packaged food and beverages

How far below the printed MRP apps sell packaged food and beverages.

As of 23 Oct 2026. Period 17 Oct 2026 to 23 Oct 2026. Readings 1,16,781.

## By app

### [Amazon India](https://rewalto.com/10-minute-shelf/reports/discount-depth/platform/amazon-in)

- Median discount below MRP: 21%; middle half 11% to 35%
- Readings 20% off or more: 54.8%; 40% off or more: 18.7%
- Steady discounts: 64.4% of 963 listings
- Discount bands: Under 1% off 2.1%; 1 to 9% off 19%; 10 to 19% off 24.1%; 20 to 39% off 36.1%; 40% off or more 18.7%

### [DMart](https://rewalto.com/10-minute-shelf/reports/discount-depth/platform/dmart)

- Median discount below MRP: 26%; middle half 15% to 47%
- Readings 20% off or more: 62.4%; 40% off or more: 31.7%
- Steady discounts: 73.7% of 718 listings
- Discount bands: Under 1% off 0.3%; 1 to 9% off 13.7%; 10 to 19% off 23.6%; 20 to 39% off 30.7%; 40% off or more 31.7%

### [Flipkart](https://rewalto.com/10-minute-shelf/reports/discount-depth/platform/flipkart)

- Median discount below MRP: 28%; middle half 15% to 45%
- Readings 20% off or more: 66.3%; 40% off or more: 31.3%
- Steady discounts: 48.6% of 5,383 listings
- Discount bands: Under 1% off 2.5%; 1 to 9% off 13.3%; 10 to 19% off 18%; 20 to 39% off 34.9%; 40% off or more 31.3%

### [JioMart](https://rewalto.com/10-minute-shelf/reports/discount-depth/platform/jiomart)

- Median discount below MRP: 19%; middle half 5% to 39%
- Readings 20% off or more: 49.7%; 40% off or more: 24.5%
- Steady discounts: 87.4% of 3,373 listings
- Discount bands: Under 1% off 16.1%; 1 to 9% off 18.5%; 10 to 19% off 15.7%; 20 to 39% off 25.2%; 40% off or more 24.5%


Rewalto measures public retail surfaces. No retailer or brand named here has a relationship with Rewalto unless that is stated.

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Canonical page: https://rewalto.com/10-minute-shelf/reports/discount-depth/packaged-food-beverages
Last content change: 2026-10-23