COMPARE · 30 Oct to 12 Nov 2026
Highlighters: prices compared across apps
We read 1,070 listings of highlighters on 3 apps in the 14 days to 12 Nov 2026. 10 products were listed on two or more of them. All 10 had a different listed price from one app to another, and AJIO had the lowest price for 5 of them.
The 3 widest gaps between apps
Double Dew Highlighter All-Over Multi-Use Illuminator Shade, Prism was ₹410 on AJIO (seen 1 Nov) and ₹582 on Myntra (seen 12 Nov), a gap of ₹172.
You Are Glowing Liquid Highlighter, Golden Gleam was ₹260 on AJIO (seen 30 Oct) and ₹400 on Myntra (seen 12 Nov), a gap of ₹140.
Drop and Glow Liquid Highlighter, Rose Gold was ₹236 on AJIO (seen 1 Nov) and ₹336 on Myntra (seen 12 Nov), a gap of ₹100.
Across the 10 products priced differently, the lowest listed price was on AJIO 5 times and Flipkart 5 times. A tie counts for each app.
MRPs and ratings
For 2 products the apps printed different MRPs. The widest MRP gap is for Drop and Glow Liquid Highlighter, Rose Gold: an MRP of ₹399 on Flipkart and ₹449 on Myntra, so a discount worked out from MRP is not the same on both.
The product with the most ratings is Drop and Glow Liquid Highlighter, Rose Gold: 4.3 from 9,718 ratings on Myntra.
Every product on two or more apps
| Product | App | Listed price | MRP | Rating | Seen on |
|---|---|---|---|---|---|
| You Are Glowing Liquid Highlighter, Golden Gleam Renee | AJIO | ₹260 | ₹450 | Not shown | 30 Oct 2026 |
| Flipkart | ₹360 | ₹450 | 4.3 from 41 | 12 Nov 2026 | |
| Myntra | ₹400 | ₹450 | 4.2 from 323 | 12 Nov 2026 | |
| Drop and Glow Liquid Highlighter, Rose Gold Swiss Beauty | AJIO | ₹236 | ₹449 | Not shown | 1 Nov 2026 |
| Flipkart | ₹249 | ₹399 | 4.1 from 6,416 | 11 Nov 2026 | |
| Myntra | ₹336 | ₹449 | 4.3 from 9,718 | 12 Nov 2026 | |
| Double Dew Highlighter All-Over Multi-Use Illuminator Shade, Prism FAE BEAUTY | AJIO | ₹410 | ₹650 | Not shown | 1 Nov 2026 |
| Myntra | ₹582 | ₹650 | 4.3 from 468 | 12 Nov 2026 | |
| Long-Lasting Blush & Highlighter Palette Glam 21 | AJIO | ₹267 | ₹449 | Not shown | 1 Nov 2026 |
| Myntra | ₹337 | ₹499 | 4.5 from 88 | 10 Nov 2026 | |
| fixderma strobe cream pink 3 in 1 illuminating moisturizer hyaluronic acid and shea butter highlighter Fixderma | Flipkart | ₹296 | ₹349 | 4.2 from 100 | 2 Nov 2026 |
| Myntra | ₹349 | ₹349 | Not shown | 1 Nov 2026 | |
| Desert Glow 4 Color Highlighter Palette DGH002, Multi Color Daily Life Forever52 | AJIO | ₹1,444 | ₹1,699 | Not shown | 31 Oct 2026 |
| Flipkart | ₹1,470 | ₹1,699 | 4.3 from 60 | 12 Nov 2026 | |
| swiss beauty glow up strobe cream dewy glow hydrating with jojoba oil highlighter Swiss Beauty | Flipkart | ₹296 | ₹329 | 4.2 from 6,978 | 12 Nov 2026 |
| Myntra | ₹322 | ₹329 | 4.5 from 2,497 | 12 Nov 2026 | |
| Hilary Rhoda Ultra Glow Liquid Highlighter Hilary Rhoda | Flipkart | ₹183 | ₹249 | 4.3 from 1,170 | 2 Nov 2026 |
| Myntra | ₹204 | ₹249 | 4.6 from 931 | 12 Nov 2026 | |
| mars glow fly liquid highlighter enriched with sunflower seed oil and long lasting highlighter MARS | Flipkart | ₹367 | ₹399 | 4.3 from 3,227 | 4 Nov 2026 |
| Myntra | ₹387 | ₹399 | 4.5 from 5,144 | 12 Nov 2026 | |
| Perfect Me Highlighter Palette, 13.2 Glam 21 | Flipkart | ₹199 | ₹359 | 4.4 from 738 | 10 Nov 2026 |
| AJIO | ₹214 | ₹359 | Not shown | 1 Nov 2026 |
Brands among these products
The apps named a brand for 10 of the 10 products. Glam 21 has 2 and Swiss Beauty has 2.
| Brand | Products compared | Listed prices |
|---|---|---|
| Glam 21 | 2 | ₹199 to ₹337 |
| Swiss Beauty | 2 | ₹236 to ₹336 |
| Daily Life Forever52 | 1 | ₹1,444 to ₹1,470 |
| FAE BEAUTY | 1 | ₹410 to ₹582 |
| Fixderma | 1 | ₹296 to ₹349 |
| Hilary Rhoda | 1 | ₹183 to ₹204 |
| MARS | 1 | ₹367 to ₹387 |
| Renee | 1 | ₹260 to ₹400 |
Where the listings came from
Flipkart 673, Myntra 126 and AJIO 52 listings, 862 products in all. Most products were seen on one app only, so they are not in the table above.
How this is worked out
Each app’s line is its lowest listed price for the product in the 14 days, dated, not a promise of what you will pay. Listings join only on matching brand and model words. The full method is on the beauty page, with the foundations, concealers, compact and face powders, makeup primers, bb and cc creams, setting sprays, kajal, mascaras, eyeshadows, lipsticks, lip glosses, lip liners, nail polishes, makeup removers, face washes, moisturisers, face creams, sunscreens, face serums, face toners, face scrubs, sheet masks and lip balms comparisons. A brand or app that believes a figure is wrong can write to us.