Mascaras: prices compared across apps

The 3 widest gaps between apps

Mini In Extreme Dimension Lash Mascara, 3D Black was ₹1,125 on AJIO (seen 1 Nov) and ₹1,500 on Myntra (seen 4 Nov), a gap of ₹375.

lakme lash boost extreme mascara black was ₹423 on AJIO (seen 1 Nov) and ₹611 on Myntra (seen 12 Nov), a gap of ₹188.

essence lash and brow gel mascara clear was ₹361 on AJIO (seen 30 Oct) and ₹531 on Flipkart (seen 31 Oct), a gap of ₹170.

Across the 15 products priced differently, the lowest listed price was on AJIO 13 times, Flipkart once and Myntra once. A tie counts for each app.

MRPs and ratings

For 2 products the apps printed different MRPs. The widest MRP gap is for maybelline new york falsies lash lift mascara very black: an MRP of ₹599 on AJIO and ₹649 on Myntra, so a discount worked out from MRP is not the same on both.

The product with the most ratings is maybelline new york hypercurl washable mascara black: 4.5 from 78,312 ratings on Myntra.

Every product on two or more apps

Brands among these products

The apps named a brand for 15 of the 15 products. Essence has 5, Maybelline has 3 and Faces Canada has 2.

Where the listings came from

Flipkart 552, Myntra 62 and AJIO 53 listings, 838 products in all. Most products were seen on one app only, so they are not in the table above.

How this is worked out

Each app’s line is its lowest listed price for the product in the 14 days, dated, not a promise of what you will pay. Listings join only on matching brand and model words. The full method is on the beauty page, with the foundations, concealers, compact and face powders, makeup primers, bb and cc creams, highlighters, setting sprays, kajal, eyeshadows, lipsticks, lip glosses, lip liners, nail polishes, makeup removers, face washes, moisturisers, face creams, sunscreens, face serums, face toners, face scrubs, sheet masks and lip balms comparisons. A brand or app that believes a figure is wrong can write to us.