Rewalto and Profound: which fits your shelf?
Profound sells software for tracking how AI assistants answer questions about a brand. Rewalto does a different job: it supplies data, price and stock readings by pin code on Indian shopping apps, to teams and to AI agents through an API and an MCP server (preview). Choose Profound to measure AI answers; choose Rewalto for the data itself.
Profound in its own words, beside Rewalto
Everything in the Profound column is quoted exactly from its public website and dated. We keep a saved copy of each Profound page we quote. No prices are compared.
| Topic | Profound says | Rewalto |
|---|---|---|
| What it measures | “Multiply what you can accomplish with an AI Marketer trained on what consumers prompt, what agents cite, and the context only your teams have.” | Records Rewalto has already read from Indian shopping apps: prices, stock, search results and shelf data, each with its pin code and the time it was read. You read the data; you do not run or repair a scraper. |
| Which assistants | “ChatGPT Perplexity Claude Gemini Microsoft Copilot DeepSeek Google AI Overviews” | The same data the API returns is available to an AI agent through Rewalto's MCP server (preview). |
Where Profound is stronger
It lists a wider set of AI platforms on its home page:
“ChatGPT Perplexity Claude Gemini Microsoft Copilot DeepSeek Google AI Overviews”
Profound, read . Source page It lists shopping-agent analytics among its products:
“Shopping Agent Analytics”
Profound, read . Source page
Where Rewalto fits
- You sell on Indian shopping apps and need price and stock readings by pin code, each with its date and source. Commerce data
- You are building an AI agent that needs Indian shopping-app data. Guide: MCP for Indian data
Questions to ask any vendor, including us
- Which assistants and which questions are asked, how often, and are the answers saved word for word?
- How is a brand counted as named or not named, and who checks that the count is right?
- Does it cover the questions Indian shoppers ask, and in which languages?
- What does it claim about causing an assistant to recommend you, and what does it say it cannot know?
- Ask Profound whether it covers the shopping questions Indian buyers ask, and whether answers are saved word for word.
Our own answers to the shelf questions are on the method page and the data coverage page. How the data reaches your app or AI agent is in the quick commerce API guide for India.
About this page
Information about Profound is taken from its public website on and quoted exactly. It may have changed since, so check with Profound before you decide. Rewalto is not affiliated with or endorsed by Profound, and the names appear as text only.
- Profound home page, read 29 October 2026. Saved copy on file, reference 172268ff311e.
If something here is wrong or out of date, tell us through the contact page and we will check it and correct it or explain in writing. Planning a move? Read how switching to Rewalto works.
Questions before you start
What does Profound say it does?
Its home page, as we read it on 29 October 2026, says: “Multiply what you can accomplish with an AI Marketer trained on what consumers prompt, what agents cite, and the context only your teams have.” Ask Profound for its current scope.
Does Rewalto track what AI assistants say about my brand?
No. Rewalto sells data: price and stock readings on Indian shopping apps by pin code, and the same data for AI agents through its API and its MCP server (preview). To measure AI answers, use a tool built for that job.
Something on this page is wrong or out of date. What do I do?
Tell us through the contact page with the address of the page and what changed. Each statement about another company here is a quotation from its own website with the date we read it, so it can be out of date, and we will check the request and correct or explain in writing.
Look at your own products by pin code.
See where your products are missing, mispriced or out of stock, with the pin code and the time of each reading.